Radio - Ocast

Native Advertising: Everything You Need to Know

3 years ago 2 min read Websites Podcasts Radio Native Influencers Print

An easy way to simply describe Native advertising is sponsored content. But that’s not enough to understand its benefits and how it works in practice. Native is growing in popularity, not least

Bauer Media: Predictions of the Soundscape in 2022

3 years ago 2 min read Apps Influencers Media groups Podcasts Radio Radio stations Television

2022 can be ‘the Year of the Ear’. At least that is what Bauer Media Sweden predicts. Johnny Strömgren, Sales Director, tells us more about the sound market’s growth and his perspective

Bauer Media: Därför kommer ljud skapa nya möjligheter 2022

3 years ago 2 min read Podcasts Media groups Radio Television Apps Podcasters TV-hosts Radio stations TV Channels

Tar du vara på ljudeffekten? Den frågan ställer mediahuset Bauer Media. Johnny Strömgren, Sales Director, berättar mer om ljudmarknadens tillväxt och hans syn på det senaste året. Johnny Strömgren, Sales DirectorVi närmar oss

Advertising Summary of 2021 - Top Seven!

3 years ago 2 min read Display Event Radio

We are approaching the end of the year, and it is time to start summing up what happened during 2021. The last couple of years have been marked by massive challenges in the